And these are the winners:

1. P06 ‘Dandelion’

A classic one, the dandelion. The card is used for condolences, as well as good luck, just to express your sympathy for someone, to send out wishes,…

Designed by Jolien.

2. A31 ‘happy…’

How cool, this card always appears in our top 10 since it’s launched. You really appreciate the multiple choices for multiple occasions and the humor of this one, I guess?!  Designed by Joachim.

3. A54 ‘cassette fuck you’re old’

Always making people smile, even with the dirty f-word on it.  People just like to be remembered by the good old times when things appeared to be much more simple, especially in uncertain times like these.

4. D12 ‘washing line’

A cute one on place 4! Especially during times like these, when people can not visit the newborns, sending out a card to congratulate the parent(s) on their little, cute baby is pretty much on trend. Designed by Joachim.

5. D25 ‘stork with baby’

Another one for the newborns! I love this one as well, since it combines the more romantic idea of a stark carrying the little baby and people taking pictures with their phone (even a selfie). Designed by Esther.

6. C17 ‘I heart you’

Most of the times the most simple message and drawings are the bestsellers, right?! This is the perfect example! The design is just so simple and that’s what makes it beautiful. Designed by Joachim.

7. A58 ‘Stay wild’

This one on place 7, that always amazes me. I (Jolien) really like the card (I designed it myself ). But I did not think it would turn out to be a bestseller. I guess other people relate to it as much as I do and that fact makes me very positive about the future!

8. C06 ‘hearts’

For all love(rs) out there. An oldie as well, one of the cards designed for the very first series  of letterpress cards we made. By Jolien.

9. D18 ‘alarm clock manager’

Based on our own life (which card isn’t? ) this card is very popular since… it is true! Hahaha. Designed by Jolien

10. A37 ‘i wish you…’

This card appears in our top 10 since forever! Haha. People just like the humor and the possibility to choose a message. Designed by Joachim (or was it Jolien? I do not remember… oops).

And I can not not mention this fun fact:

On place 13: F64 ‘all the other cards were really shit’. Haha. I guess this puts all the other cards, bestsellers and my analysis in perspective.  Designed by Joachim (he designs all the cards with the ‘bad handwriting’ stuff… hihi) 

1. A54 ‘Cassette Fuck you’re old’

2. D12 ‘Washing line’

3. P06 ‘Dandelion’


4. A37 ‘I wish you…’


5. A31 ‘Happy….’


6. D18 ‘Alarm clock manager’


7. C06 ‘hearts’


8. C17 ‘I heart you’


9. A02 ‘party lama’


10. A58 ‘Stay wild’

Somewhere along the the way (we blame the Hallmarks of this world), greeting cards suffered reputational damage: too cliché, too loud (or pink! or blingy!) and not nearly original or creative enough.
So maybe you are like: selling greeting cards in our shop? Really?
Well, you shouldn’t!
At a time when we’re drowning in ordinary and meaningless text messages and emails, there is a clear countermovement of people who are looking for authentic, tangible carriers for their wishes and messages. They’re called: your customers!

And as all of the other products in your store, you should carefully consider choosing the right brand of greeting cards as well.
For it is in these details of the littlest, most underestimated products like a greeting card, you proof the quality, the stylish and intelligent look & feel of your store.

So what do you need to look for in choosing the right greeting card brand in your store?
Let me take the liberty of giving you some tips

– quality – go for luxe, handmade, artisanal, special printing techniques. Stay away from cheap, low quality, mass production
– originality – find a brand that has the right fit when it comes to humor, style, and colors. Choose a small & creative brand. Check their exclusivity policy.
– novelty – check if the greeting card brand you like, keeps their collection regularly updated and on trend. A wide selection of designs might help you to keep it fresh and renew your selection of cards from time to time.

We at Studio Flash really pride ourselves in making cards that are different from all the rest, both in regard to printing techniques and design.
If you’re looking for cheap stuff, we’re not the right match. But you ARE getting original designs, made by hand on our letterpress in Belgium. You’re getting quality, novelty, originality.
Only for shop owners with great taste, who have a clear idea about what they want and what they don’t want.